Obviously, ranking higher in search results and top charts rankings will increase app downloads. It is important to remember that the exact app store ranking algorithm is kept secret, so ASO involves a lot of trial and error.
ASO Tools
Although not all of the following tools are 100% free, they have free versions with very helpful features. I suggest you start with Sensortower or Appannie and once you master them you can try out the other tools.
EDITOR'S CHOICE: Appannie.com - Highly recommended. App Annie is the secret weapon for app store marketers, providing industry-leading app store analytics and market intelligence. There is also a blog with useful tips.
Localizedirect.com
- Request expert translations in multiple languages - See more at:
http://www.myappresources.com/2015/02/app-localization.html#sthash.FbJwnVas.dpuf
Localizedirect.com#sthash.FbJwnVas.dpuf
Localizedirect.com
- Request expert translations in multiple languages - See more at:
http://www.myappresources.com/2015/02/app-localization.html#sthash.FbJwnVas.dpuf
Storefront - A web app to preview how your app will look like on the App Store before you publish it.
Localizedirect.com#sthash.FbJwnVas.dpuf
Sensortower.com - Powerful platform for improving search visibility and increasing downloads of your app on the Apple App Store and Google Play. There is also a blog with useful tips.
Tune.com - (Former mobiledevhq) There is also a blog with useful tips.
Searchman.com -Data Galore for App Store SEO & Competitive Intelligence
Mobileaction.co - Mobile Action is the all in one place for you to get the latest analytic, data analysis, ad management, keyword research, competitor analysis and many more app data. There is also a blog with useful tips.
Apptweak.com - AppTweak is an online easy-to-use platform helping to increase your app ranking & downloads offering you an instant detailed ASO report. There is also a blog with useful tips.
Appfigures.com - App tracking platform for app developers and publishers. They automatically grab and visualize everything that matters by combining sales & download numbers, world-wide reviews & ranks, and other juicy data into powerful, easy to understand reports.
Topappcharts.com - See the daily App Store sales rank of all apps for the past 30 days.
Appnique.com - Appnique is a tool or service that will give you the pre-launch and post-launch analysis of an app. With this tool, you will be able to identify the keywords along with your main competitor’s. Not to mention that the ever-changing customer trends will be tracked as well. So, this simple yet alluring app store tool will definitely help to make your app more visible on all the platforms.
Similarweb.com - Get insights for any website or app
Straply.com - It provides loads of app store optimization tools in all-in-one package.
Appcodes.com - Perform App Store SEO, track your competitors, check out popular keywords, dispense your apps' promo codes effectively.
Appmind.co - It allows to Search for Any App's Active Keywords, Track Search Positions, Analyze Competitors, Translate Keywords into App Store's Most Popular Foreign Languages and even get Real-Time Email Notifications about Search Rankings.
Keyword Discovery Tools
Niche Finder Mobile - Paid
software that allows you to quickly & easily find keywords that get
searched a ton in the mobile world, and have little to no competition
in both the Apple and the Android stores, so you can rank highly super
quickly and easily, getting you more downloads, & making you more
moneyGoogle Keyword Planner -This free tool provided by Google allows you to find search traffic by keyword on Google. The web traffic is not the same as app store traffic but it’s still a great tool to find keyword you could have missed.
Google Trends - Complementary to Google Keyword Planner (above), Google Trends let you visualize how less/more popular keywords are in Google Search over time.
Onelook.com - Great for finding synonyms
Thesaurus.com - Enter a word and get synonyms.
App store screenshot tools
Appicontemplate.com -
Quickly render and export the different screenshot sizes required for
iPhone apps by creating the largest size. Bundled Smart actions also
enables you to export 5 different screenshots in each size.Place It - Tool to create professional looking photos with your app screenshots in them. It’s very handy to create great looking screenshots with a limited budget.
Mock U Phone- One Click to Wrap App Screenshots in Device Mockup
Appshots.io - Polished App Store Images In Just A Few Clicks. Create, Localize & Upload. Show off your app and save tons of hours.
These tools will make your life a little easier by helping you create the perfect app icon that is so crucial for app store optimization and to the success of your application. Here you will find mobile app icon templates, app icon generators that will automatically resize your icon to all the necessary sizes and also a cool app icon tester that allows you to see how your icon will look like in the app store or a mobile device.
Appsparky.com - App Icon Tester. Check out how your App Icons Look on the Devices. Free App Store Screenshot Templates for iPhone and iPad.
Appicontemplate.com - App icon template is a free Photoshop resource that makes it easier for you to make icons. Edit a single object and it’ll automatically render out all the various sizes required on iOS & Android. Built-in textures and colors make it easy to get started and the bundled actions make exporting a breeze.
Makeappicon.com - Upload a hi-res image of your app icon and this nifty free tool will resize it to all the sizes that you will need for iOS 6, iOS 7 and Android. Saves a ton of time
Angrymarmot.org - Give one large icon (1024×1024) to this tool and it will generate all the sizes you need for iOS and Android.
Apptamin.com - Apptamin provides professional app demo videos and trailers for your mobile app or game.
Appvideomachine.com - Great Preview videos professionally done. Save time and money with our 100% money back guarantee
Appshots.io - Polished App Store Images In Just A Few Clicks. Create, Localize & Upload. Show off your app and save tons of hours.
App icon tools
These tools will make your life a little easier by helping you create the perfect app icon that is so crucial for app store optimization and to the success of your application. Here you will find mobile app icon templates, app icon generators that will automatically resize your icon to all the necessary sizes and also a cool app icon tester that allows you to see how your icon will look like in the app store or a mobile device.
Appsparky.com - App Icon Tester. Check out how your App Icons Look on the Devices. Free App Store Screenshot Templates for iPhone and iPad.
Appicontemplate.com - App icon template is a free Photoshop resource that makes it easier for you to make icons. Edit a single object and it’ll automatically render out all the various sizes required on iOS & Android. Built-in textures and colors make it easy to get started and the bundled actions make exporting a breeze.
Makeappicon.com - Upload a hi-res image of your app icon and this nifty free tool will resize it to all the sizes that you will need for iOS 6, iOS 7 and Android. Saves a ton of time
Angrymarmot.org - Give one large icon (1024×1024) to this tool and it will generate all the sizes you need for iOS and Android.
Video App Previews
Appvideomachine.com - Great Preview videos professionally done. Save time and money with our 100% money back guarantee
Fiverr.com - Low cost solution for creating an app demo video.
ASO Knowledge Resources
- ASO courses on Udemy
- Almost all of the above ASO sites have blogs, check them out regularly.
- Also check out Gabriel Machurets site Asoprofessional.com
What is your favorite ASO tool?
